⚖️ California's 38 AI Bills

Author

Liam Gill
October 03, 2024

California’s Approach to AI Regulation

California, home to many of the world's leading AI companies, is at the forefront of developing laws to regulate artificial intelligence. Governor Gavin Newsom is currently reviewing 38 AI-related bills, with eight already signed into law, making California one of the most proactive states in this area. These laws target a broad range of issues, from addressing deepfake technology and AI's impact on elections to the use of AI in the entertainment industry. For instance, SB 926 criminalizes using AI to create blackmail-worthy deepfake nudes, and SB 942 mandates that AI-generated content must be labeled as such. These laws reflect California's attempt to balance the benefits of AI innovation while mitigating potential harms.

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Deepfake and AI-Generated Content Protections

California’s new laws also focus on preventing AI from being misused to influence elections or harm individuals. Governor Newsom signed legislation like AB 2655, which forces online platforms to take down or label AI-generated election deepfakes. Another law, AB 2355, requires political ads using AI to disclose their nature clearly. The state also enacted protections for actors, such as AB 2602, which prohibits studios from using AI to recreate an actor’s voice or likeness without their consent. These regulations highlight California’s commitment to preventing AI from being weaponized in ways that could deceive voters or exploit individuals in the media.

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What’s Next for AI Laws in California?

With 30 more AI-related bills still under consideration, California is continuing to evaluate the broader risks associated with AI. SB 1047 is receiving particular attention, as it aims to tackle larger, existential concerns surrounding AI and its potential risks to society. Governor Newsom’s approach suggests that California is taking a balanced, cautious stance—focusing on solving immediate issues while studying long-term impacts. For founders in the AI space, staying informed of these evolving regulations is crucial, as compliance with these laws will shape the development and commercialization of AI technologies in the state.

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