⚖️ Apple claims EU DMA creates privacy risks

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Apple Pushes Back Against EU Digital Markets Act, Cites Feature Delays and Privacy Risks

Apple is publicly challenging the EU’s Digital Markets Act (DMA), claiming the law is delaying features like live translation for AirPods, iPhone mirroring on Macs, and route suggestions in Maps. The company argues that DMA-mandated interoperability with third-party apps and devices creates new privacy and security risks for users. Apple is even calling for the DMA to be repealed until a “more appropriate legislative instrument” is implemented.

Why Founders Should Care

For startups, this fight highlights the tension between regulation, privacy, and user experience in the European market. The DMA is designed to make Big Tech ecosystems more open, giving users and smaller companies more choice—but it can also introduce technical and compliance complexity. Startups expanding into Europe need to understand how interoperability and data-sharing rules could affect their product roadmap, partnerships, and go-to-market strategy.

Lessons for Startups

1. Regulatory Compliance Matters: Even small features may need adjustment to comply with regional laws, affecting timelines and launches.

2. User Trust vs. Openness: Opening platforms to third-party integrations can drive growth but may increase security or privacy liabilities, which must be carefully managed.

3. Strategic Planning for Global Markets: Laws like the DMA can impact when and how products are introduced internationally; having a regulatory strategy can be as important as a product strategy.

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